Welcome to another author panel for my rebranded podcast, the Biz Book Publishing Hub! These authors participated in one of my Kindle Cross-Promotion campaigns, in which business authors lowered their Kindle book prices to 99 cents or $1.99.
I organize these twice a year around Amazon Prime Days and Black Friday. 100+ authors work collaboratively to spread the word and boost book sales. Each time, dozens of books reach #1 Best Seller in at least one category, and 7 out of 10 books reach the Top 10 for at least one category.
It’s been a great way to generate interest in evergreen books published many years earlier and celebrate recent publications.
The best part is that our collaboration doesn’t end when the campaign is over. Nearly every author opted to sign up for an author panel after the event. These panel discussions focus on the ROI of publishing a business book.
With me today are three authors:
- Jan Raeder authored “Strive for M.O.R.E.: What Wellbeing Really Means & How You Can Achieve It.”
- John Saunders wrote “The Optimizer: Building and Leading a Team of Serial Innovators.”
- Marva Bailer is the author of “Be Unexpected: Resetting Routines to Revolutionize the Future of Work.”
Please join me in welcoming Jan, John, and Marva.
Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!
Our panel of authors, Jan Raeder, John Saunders, and Marva Bailer, share their author journey, including lessons learned and strategies that worked.
In this episode, we discuss:
📚 Shifted Perspective on Publishing: Robbie Samuels explains why he views publication day not as a campaign deadline but as the latest day to start marketing.
📚 Expanding Horizons: John Saunders realized his book would benefit a wider audience beyond financial services. His adaptability led to engagements in unexpected industries like healthcare.
📚 Independent Journey: Marva Bailer transitioned smoothly to entrepreneurship after corporate life, shedding light on balancing the diverse responsibilities that come with it.
📚 Holistic Approach: Jan Raeder emphasizes the importance of integrating one's career with personal life for authenticity, breaking down her detailed self-publishing process.
Why listen?
🎧 Entrepreneurial Efforts: Discover how Robbie Samuels helps entrepreneurs pilot their projects and research calls, creating revenue opportunities beyond a book.
🎧 Broader Applicability: Tune in to learn how John Saunders' book has grown to serve various industries, proving the importance of flexibility and continuous learning.
🎧 Balanced Approach: Gain insights from Marva Bailer's journey of juggling different entrepreneurial tasks and mastering the myriad aspects of running a business.
🎧 Self-Publishing Insights: Jan Raeder's extensive research and detailed conversations are a goldmine for aspiring authors, emphasizing teamwork even in self-publishing.
Listen in and get inspired by these authors' diverse approaches and shared wisdom in business book publishing! 📚💡
Links for Jan Raeder
- www.selfcaresensei.com
- “Strive for M.O.R.E.: What Wellbeing Really Means & How You Can Achieve It”
Links for John Saunders
- LinkedIn, Instagram, and YouTube
- www.johncsaunders.com
- “The Optimizer: Building and Leading a Team of Serial Innovators”
- The Creator Community Podcast
Links for Marva Bailer
- www.marvabailer.com
- “Be Unexpected: Resetting Routines to Revolutionize the Future of Work”
Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.
Robbie’s Resources
- Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport
- 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com
- Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity
- Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.robbiesamuels.com/KindlePromoWaitlist
- Archived episodes of Biz Book Publishing Hub and On the Schmooze: www.robbiesamuels.com/HubPodcast
Stay Connected
WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com
- Connect with me on LinkedIn
- @RobbieSamuels on Instagram
- New to my website? Start here
- Biz Book Publishing Hub podcast archive – twice a week since October 2024
- On the Schmooze podcast archive – weekly July 2016-September 2024
How can Robbie Samuels help you?
🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.
🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.
🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.
🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.
🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.
👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.robbiesamuels.com/booklaunchsupport
He founded the Biz Book Publishing Hub with over 50 experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPublishingHub.com
🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.
Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.
🟧 You're welcome to download the bonus content for each of his three books:
📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com
📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.
📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.
🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.
🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.
Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
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