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HUB 386: AUTHOR PANEL – Erin Labacqz, Irma Parone, and Penny Zenker

by Robbie Samuels | Oct 8, 2024 | Networking, Podcast, Professional Development | 0 comments

There are so many unknowns when writing, publishing, and marketing your first business book. I applaud everyone who has managed to get a book out of their head and into a format that can be purchased.

Simply publishing is not really the goal though, right? That’s why I’m back with another author panel for my rebranded podcast, the Biz Book Publishing Hub! Stay tuned for a frank conversation about the highs and lows of being a business author.

These authors participated in one of my Kindle Cross-Promotion campaigns, in which business authors lowered their Kindle book prices to 99 cents or $1.99. I organize these twice a year around Amazon Prime Days and Black Friday. Dozens of authors work collaboratively to spread the word and boost book sales. It’s been a great way to generate interest in evergreen books published many years earlier and celebrate recent publications.

The best part is that our collaboration doesn’t end when the campaign is over. Nearly every author opted to sign up for an author panel after the event.

With me today are three authors:

Erin Lebacqz is the author of “High-Value Writing: Real Strategies for Real-World Writing” and its companion workbook, which provides hands-on strategies for managing your writing choices.

Irma Parone created The WINX Decision Making Series authoring “WINX: The Problem-Solving Model to Win Exponentially with Customers, Employees and Your Bottom Line,” (for business owners and leadership teams) and  “WINX for Employees: The Problem-Solving Model to Unlock Workplace Success” (for employees at all levels of an organization).

Penny Zenker is known as The Focusologist. She is the author of “The Productivity Zone: Stop the Tug of War with Time” which shares a framework on how to avoid procrastination and perfectionism.

Please join me in welcoming Erin, Irma, and Penny.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

Join host Robbie Samuels as he explores the stories behind successful business authors Erin Lebacqz, Irma Parone, and Penny Zenker. Discover the strategies they use to overcome the challenges of writing, publishing, and marketing their business books.

In this episode, we discuss:

📘 Real-World Writing: Erin Lebacqz shares insights on her book “High-Value Writing” and how it's designed to provide actionable writing skills for professional development learners in companies.

📘 Problem-Solving Models: Irma Parone delves into her book “WINX: The Problem-Solving Model to Win Exponentially with Customers, Employees and Your Bottom Line” aimed at helping business owners and employees navigate problem-solving together with effective strategies.

📘 Boosting Productivity: Penny Zenker, the Focusologist, reveals techniques from her book “The Productivity Zone” about time management and productivity, catering to those battling procrastination.

📘 Kindle Campaigns: Robbie Samuels explains how organizing Kindle Cross-Promotion Campaigns during peak shopping times, like Amazon Prime Days and Black Friday, can significantly boost book sales.

Listen in to understand how these authors measure success, navigate the writing process, and engage their audiences to maximize their impact in the business world!

Find all the archived episodes at www.BizBookPublishingHub.com, plus an invitation to free virtual networking events for writers and authors, AND more than 50 Hub Partners ready to help entrepreneurs become successful authors.

Links for Erin Labacqz

Links for Irma Parone

Links for Penny Zenker

Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Subscribe and leave a review for the Biz Book Publishing Hub wherever you listen to podcasts.

Find all the archived episodes at www.BizBookPublishingHub.com, plus an invitation to free virtual networking events for writers and authors, AND more than 50 Hub Partners ready to help entrepreneurs become successful authors.

Robbie’s Resources

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer. 

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.robbiesamuels.com/booklaunchsupport

He founded the Biz Book Publishing Hub with over 50 experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPublishingHub.com 

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com. 

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events. 

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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