Think writing a book will make you rich overnight? Think again. The path from penning a manuscript to becoming a successful author is filled with challenges and surprises (some fantastic and some not so much). Join us today as we explore the realities of being a business author.

I met these talented authors through a Kindle Cross-Promotion campaign I organized with dozens of discounted business books for as low as 99 cents. Are you a business author? Sign up for a future campaign at www.BizKindlePromo.com.

Today’s discussion will delve into the experience of being a business author and the benefits of publishing a business book. Let's hear from our amazing panelists and get their insights!

With me today are three authors:

Morag Barrett wrote “You, Me, We: Why We All Need a Friend at Work (and How to Show Up As One!),” which has received ten awards, including the 2023 Literary Titan Book Award.

Rhodes Perry wrote “Belonging At Work: Everyday Actions You Can Take to Cultivate an Inclusive Organization,” which offers practical strategies and tools for creating a more inclusive and supportive workplace. It emphasizes the importance of fostering a sense of belonging and provides actionable steps for organizations to implement inclusive practices.

Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader.” This book offers a transformative approach to leadership. Drawing parallels between leadership and dancing, it guides leaders to find their unique rhythm, reducing burnout and fostering authenticity in their leadership style.

Please join me in welcoming Morag, Rhodes, and Stacey.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

It was a pleasure to interview Morag Barrett, Rhodes Perry, and Stacy Larsen about the intricacies of book reviews and their pivotal role in any author's journey. From leveraging reviews as a marketing tool to aligned book strategies, this episode covers it all!

In this episode, we discuss:

📝 Importance of Reviews: Book reviews are not just validation; they're an author's “love language” and a powerful marketing tool.

Stacey shared her successful email campaign, interactive sessions, and the close ratio of star ratings to written reviews on Amazon.

Robbie shared how he worked with Stacey to collect pre-publication reviews from her launch team, including an email nurture campaign and step-by-step guidance for posting reviews on Amazon.

Rhodes emphasized the importance of knowing the purpose and audience for your book. His approach to integrating books with broader business goals is pure genius!

Morag's book advisory board and early copy strategy highlight the importance of a structured, collaborative approach to book launches.

Why listen? Find out how to leverage your book reviews for sustained success rather than just initial impact.

Tune in now to the Biz Book Publishing Hub Podcast too discover how you can integrate a book into broader business strategies.

Links for Morag Barett

Links for Rhodes Perry

Links for Stacey Larsen

Robbie’s Resources

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Find all the archived episodes at www.BizBookPublishingHub.com, plus an invitation to free virtual networking events for writers and authors, AND more than 50 Hub Partners ready to help entrepreneurs become successful authors.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.robbiesamuels.com/booklaunchsupport

He founded the Biz Book Publishing Hub with over 50 experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPublishingHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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