Write a book and watch the money roll in, right? Well, not quite. There’s a lot more to the journey from writing to becoming a successful author than most people realize. Today, we're sitting down with a fantastic panel of business authors to explore the real story—both the highs and the hurdles—of navigating the business publishing world.
I connected with these authors while organizing a Kindle Cross-Promotion during Amazon Prime Days. The results were incredible because we had 77 business books on sale for just 99 cents or $1.99. Thanks to our collective efforts, many titles shot to the Top 10 in their categories, and 30% even secured the coveted #1 Best Seller spot. I sold over 220 books, proving that collaboration makes a difference.
In this panel, we’ll dive into what it means to publish a business book and what authors can gain from the process.
Get ready to hear some valuable insights from our remarkable panelists!
Lisa Macdonald is the author of “The Most Common Entrepreneurial Mistakes and How to Avoid Them” for people who want to be in charge of their own lives, find new clients, and beat the competition.
Sean Glaze wrote “STAYING COACHABLE: A Story With 4 Questions to Help You Thrive in Change and Enjoy Relentless Improvement.” This is a story about a father and son experiencing the challenges of change and what they learn.
Please join me in welcoming Lisa and Sean.
Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!
Join us as Sean Glaze and Lisa McDonald share their experiences and strategies for book writing, publishing, and driving business success through literature.
In this episode, we discuss:
💡 Self-Publishing Insights: Both Sean and Lisa delve into their self-publishing journeys, emphasizing the importance of having a solid marketing plan before a book’s release and the steps they took to ensure successful launches, including early reviews and strategic marketing efforts.
📊 Maximizing Reviews and Endorsements: Sean and Lisa shed light on effective strategies to garner reviews and endorsements, discussing how these elements serve as social proof and propel book sales, credibility, and speaking engagement opportunities.
📈 Business Development through Books: Lisa praises book launching programs for entrepreneurs that integrate book exposure with client recruitment, sharing her methods of leveraging her book to gain business connections and drive growth.
Listen in to discover why Sean Glaze and Lisa McDonald’s insights are invaluable for aspiring authors and business leaders!
Links for Lisa MacDonald
- www.castledreamswriting.com and www.stepitupqueen.com
- “The Most Common Entrepreneurial Mistakes and How to Avoid Them”
Links for Sean Glaze
- LinkedIn, Instagram, and YouTube.
- www.greatresultsteambuilding.net
- “STAYING COACHABLE: A Story With 4 Questions to Help You Thrive in Change and Enjoy Relentless Improvement”
- “Effective Leadership Awareness Journal: Proven Reflection Prompts for Personal and Professional Growth” by Sean Glaze
- “The Unexpected Leader: How to Achieve Team Success Without a Title” by Sean Glaze
- Additional books by Sean Glaze
Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.
Robbie’s Resources
- Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport
- 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com
- Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity
- Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.robbiesamuels.com/KindlePromoWaitlist
- Archived episodes of Biz Book Publishing Hub and On the Schmooze: www.robbiesamuels.com/HubPodcast
Stay Connected
WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com
- Connect with me on LinkedIn
- @RobbieSamuels on Instagram
- New to my website? Start here
- Biz Book Publishing Hub podcast archive – twice a week since October 2024
- On the Schmooze podcast archive – weekly July 2016-September 2024
How can Robbie Samuels help you?
🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.
🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.
🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.
🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.
🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.
👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.robbiesamuels.com/booklaunchsupport
He founded the Biz Book Publishing Hub with over 50 experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPublishingHub.com
🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.
Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.
🟧 You're welcome to download the bonus content for each of his three books:
📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com
📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.
📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.
🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.
🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.
Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
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