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HUB 410: AUTHOR PANEL – Bill Soroka, Kristin Oelke, and Michele Molitor

by Robbie Samuels | Jan 14, 2025 | Networking, Podcast, Professional Development | 0 comments

HUB 410 Panel - Soroka-Oelke-Molitor

Why did you write a business book? Because you wanted it to be read. Of course, it helps if your book is read by the people who would most benefit from your ideas. That’s why I guide my author clients to build launch teams filled with likely prospects and referral partners.

As a business owner, these are exactly the people you want to be reaching out to, especially when you have a new resource to share. This builds a pipeline to your offers that come after the book, whether speaking, coaching, consulting, or some other service.

Conversations with prospects and referral partners could lead to new revenue and media opportunities. Revenue is a success metric you can take to the bank!

If you’d like to schedule a complimentary 30-minute book launch brainstorming session, please complete the form at www.BookLaunchBrainstorm.com.

In a moment, we’ll hear from today’s panel about their author journey, lessons learned, and strategies that worked. Learning from one another is one of the things I love most about our author community.

Let’s hear from our fantastic panelists about their experience writing, publishing, and marketing their business books.

Bill Soroka is the author of six books. He’s been a repeat guest on this show because he has so much knowledge to share when it comes to leveraging a business book into a successful business. His niche audience is notaries, but his advice applies to all small business owners and thought leaders thinking about writing a book.

Kristin Oelke wrote “Trust: Unlocking B2B Growth in Today's AI World,” which explores the pivotal role of trust in fostering personal and organizational growth, providing actionable insights and strategies for building and maintaining trust in various relationships.

Michele Molitor co-wrote “I Am Perfectly Flawsome: How Embracing Imperfection Makes Us Better,” which guides readers to celebrate their unique flaws and build self-esteem through self-acceptance.

Please join me in welcoming Bill, Kristin, and Michele.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

In this episode, we discuss:

🚀 Target Audience: Learn valuable insights for B2B tech investors and executives, showing how different paths to success can be achieved.

🔄 Business Strategy: Explores how speaking engagements can turn into advisory work, creating a powerful “flywheel” effect for business opportunities.

📚 Book Sales Model: Selling books in bulk or as part of packages proves more successful than individual sales, with speaking engagements driving these bulk purchases.

💼 Real-Life Application: Hear how to combine book sales with speaking and coaching work leading to clients purchasing books in bulk as promotional tools.

Tune in to the latest episode for practical tips and inspirational stories on how to thrive in the world of book publishing! 📖🎙️

Links for Bill Soroka

Links for Kristin Oelke

Links for Michele Molitor

Books mentioned in this episode:

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com
  • Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.robbiesamuels.com/booklaunchsupport

He founded the Biz Book Publishing Hub with over 50 experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPublishingHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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