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HUB 411: AUTHOR PANEL – Brendan McAdams, Geoffrey Klein, and Sarah Moody

by Robbie Samuels | Jan 16, 2025 | Networking, Podcast, Professional Development | 0 comments

LIVE HUB 411 PANEL McAdams Klein Moody

Ever dream about becoming an author and selling millions of books? Well, here’s a reality check: most books sell fewer than 100 copies in their first year, and the average is under 200 books annually. Over a book’s lifetime, it may sell fewer than 1,000 copies. In the publishing world, selling more than 5,000 is considered a success.

But here’s the thing—those numbers don’t really matter.

If you're writing a book to grow your business, you don’t need to sell millions of copies to generate millions in sales. What you need is a well-crafted book that speaks to a specific audience and solves a particular problem. And once your book is in their hands, you need a plan to keep them engaged and ready for your next offer.

That’s where I come in. I help entrepreneurs build book launch teams that drive 50+ Amazon reviews and create a steady flow of leads. I’ll help you gather a launch team made up of your ideal prospects and referral partners—exactly the people you want to be connecting with. Plus, I can design and host virtual book launch parties that guide your audience straight to your next offer.

Whether you’re just getting started writing your book, you're about to publish, or you have a book you’re trying to market in new ways – I invite you to schedule a complimentary 30-minute book launch brainstorming session. To get started, complete the form at www.BookLaunchBrainstorm.com.

Today’s panel will dive into what it’s like to be a business author, both the highs and the lows of publishing a business book. With me today are:

Brendan McAdams wrote “Sales Craft: Proven Tips, Tactics and Ideas to Elevate Your Sales,” which provides actionable strategies and techniques designed to enhance sales performance and help professionals achieve greater success in their sales endeavors.

Geoffrey Klein wrote “The Content Beast,” a perfect guide for anyone who wants to learn how to use story-driven content for effective content marketing.

Sarah Moody wrote “Rock Your Brain. Rock Your Life : Do You Want To (Effing) Love Your Life? If So, I Got You” which offers practical strategies and insights for optimizing mental well-being and harnessing the power of your mind to create a fulfilling and purpose-driven life.

Please join me in welcoming Brendan, Geoffrey, and Sarah.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

In this episode, we discuss:

📚 Book Sales Realities: Uncover the truth about book sales, with most books selling fewer than 1,000 copies in a lifetime and selling over 5,000 considered a major success. 📈

🛠️ Launch Strategies: Learn about effective book launch strategies, including building book launch teams, hosting virtual parties, and staggering review collections to maximize impact. 🎉

🌐 Review Tactics: Discover the best practices for gathering verified Amazon reviews, like leveraging networks and selling Kindle books at $0.99. ⭐

📏 Book Formatting: Get insights on choosing the right book size and format to enhance readability and professional appeal. 📐

You'll get:

Practical advice on navigating the complexities of book sales and expectations. Tune in to unlock the secrets to successful business book publishing and take your next book to new heights! 🎧

Links for Brendan McAdams

Links for Geoffrey Klein

Links for Sarah Moody

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com
  • Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.robbiesamuels.com/booklaunchsupport

He founded the Biz Book Publishing Hub with over 50 experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPublishingHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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