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HUB 428: AUTHOR PANEL – Ari Krzyzek, Kris Putnam-Walkerly, and Pam Rollin

by Robbie Samuels | Mar 18, 2025 | Networking, Podcast, Professional Development | 0 comments

LIVE HUB 428 Panel Krzyzek Putnam-Walkerly Rollin

Feeling overwhelmed with marketing your book? You’re not alone. Writing the book was challenging, but now, the prospect of getting it out to your audience might seem just as daunting. That’s why I always say marketing isn’t about shouting to the masses—it’s about connecting with the right people.

You don’t need to sell millions of copies to create a lasting impact. You need a strategic plan to engage with your readers and draw them into your world. The key is building genuine connections and positioning your book as the gateway to the value you bring in other areas of your business.

As a book launch strategist, I help authors do just that. Whether it’s through tailored launch teams, virtual events, or content strategy, I can help you create a plan that turns your readers into clients, partners, or even evangelists for your ideas.

Whether you’re just getting started writing a book, have a book ready to publish, or are thinking about a relaunch, I suggest you schedule a complimentary book launch brainstorming session at www.BookLaunchBrainstorm.com.

Before we jump into today’s panel, here’s a quick word from our sponsor.

I’m thrilled to introduce today’s panelists, who will share their best strategies and lessons learned from marketing their books.

Ari Krzyzek (shooghek) wrote “Made to Sell: Creating Websites that Conver,” which provides essential strategies and insights for transforming your website into a powerful marketing tool that attracts traffic, builds your brand, and drives revenue.

Kris Putnam-Walkerly wrote “Confident Giving: Sage Advice for Funders from One of Philanthropy's Top Advisors,” a comprehensive guide to impactful philanthropy, offering practical strategies, expert insights, and inspiring stories to help funders enhance their efforts and drive meaningful change.

Pam Rollin wrote “Growing Groups into Teams: Real-life stories of people who get results and thrive together,” offering practical strategies and real-life examples to transform a group of individuals into a highly effective and productive team, focusing on engagement, accountability, inclusion, and building trust to drive organizational success.

Please join me in welcoming Ari, Kris, and Pam.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

In this episode, we discuss the following:

📚 Transformative Strategies: Discover how crafting a book can redefine your business approach, opening doors to speaking engagements, consultancy opportunities, and expansive networking circles.

🤝 Building Authentic Connections: Learn the art of connecting with the right audience to leverage your book as a powerful gateway to building long-lasting client relationships.

💡 Diverse Author Experiences: Hear about our panelists' experiences and insights—like turning blogs into books, co-authoring dynamics, and reaching niche markets with focus and creativity.

📝 Practical Marketing Wisdom: Get valuable advice on integrating your book into your business strategy, using strategic calls to action, and boosting your reach with tailored promotions.

Why listen? The panel shares stories about how their books established authority and generated significant business opportunities. Whether you're an aspiring author or a seasoned writer, this episode has actionable insights to elevate your business book journey.

Links for Ari Krzyzek

Links for Kris Putnam-Walkerly

Links for Pam Rollin

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com
  • Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.BookLaunchBrainstorm.com

He founded the Biz Book Pub Hub, experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPubHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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