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HUB 448: EXPERT INTERVIEW – Nikki Groom

by Robbie Samuels | May 27, 2025 | Networking, Podcast, Professional Development | 0 comments

HUB 448 Partner Nikki Groom

I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.

Today’s guest is a personal brand strategist and messaging expert with over a decade of experience helping thought leaders, authors, and speakers amplify their voices and step into greater visibility. She’s known for her ability to reflect back the brilliance of her clients, putting words to their ideas in a way that sparks action and creates lasting impact.

As the CEO and Founder of Raised Voices, she specializes in positioning experts for book launches, speaking opportunities, and platform growth, especially those looking to pivot into the next level of thought leadership. With a signature process that combines storytelling, digital strategy, and sharp insight, she helps her clients shape messages that truly move people forward.

Originally from the U.K. and now based in the U.S., she brings a global perspective to her work and is the author of “A Power of Your Own.” She’s also the host of the podcast We’re Speaking, which was created to level the public speaking playing field by offering world-class advice to rising voices.

Please join me in welcoming Nikki Groom.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

In this episode, we discuss the following:

🔵 The Power of Saying Yes: Nikki shares how embracing uncomfortable opportunities (like her first book launch project) sparked new directions and built her expertise helping business authors and speakers level up.

🔵 Where Branding Meets Book Launch: Publishing a book is a huge rebranding moment! Learn how your website, messaging, offers, and visual identity should evolve with your book, and why this is the time to redefine your platform.

🔵 Practical First Steps: Nikki explains how to audit and update your site without a total overhaul, offering actionable tips for positioning, navigation, and connecting your expertise to the needs of your ideal reader.

🔵 Community and Mindset: Discover how plugging into supportive communities (like the Biz Book Pub Hub) helps business authors combat self-doubt, get feedback, and avoid going it alone through the complex publishing and marketing maze.

Links

Other Resources

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com
  • Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.BookLaunchBrainstorm.com

He founded the Biz Book Pub Hub, experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPubHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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