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HUB 463: EXPERT INTERVIEW – Linda Popky

by Robbie Samuels | Jul 17, 2025 | Networking, Podcast, Professional Development | 0 comments

LIVE HUB 463 Linda Popky

I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.

Today’s guest brings a rare mix of marketing savvy, publishing know-how, and strategic content expertise. She’s spent decades helping everyone from Fortune 500 companies to entrepreneurs and thought leaders turn their ideas into books that make a real business impact.

She’s the founder of Leverage2Market Associates, author of Marketing Above the Noise, and a member of the Million Dollar Consulting Hall of Fame.

Whether she’s coaching aspiring authors, shaping a manuscript, or helping a business owner figure out how their book fits into their brand, she brings clarity, insight, and a deep understanding of what makes content resonate.

She also leads a team that supports authors through the entire publishing journey—from writing and editing to production and design—ensuring the final result is not just polished, but powerfully positioned.

Please join me in welcoming Linda Popky.

Would you please leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each one. Thanks for the inspiration!

In this episode, we discuss the following:

🟠 The Full Author Journey: Discover how Linda evolved from marketing pro to go-to book coach for nonfiction business authors, covering everything from brainstorming and editing to formatting, production, and launch.

🟠 Types of Editing Demystified: Learn the real differences between developmental, line, and copy editing, and how to pick the right support—so you don’t end up with a book that “flows” like a maze (or worse, just a proofread with no substantial review).

🟠 Emotional Support for Authors: Hear Linda’s candid take on the emotional highs and lows of the author journey, how to avoid “cramming everything you know” into one book, and why authors need to define their real WHY and WHO before they ever start writing.

🟠 Using AI Tools the Smart Way: Get clear-eyed advice about integrating AI for editing and manuscript prep—why human editors still matter, and the dos and don’ts to avoid robotic, bland content or factual missteps.

Links

Other Resources

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.BookLaunchBrainstorm.com

He founded the Biz Book Pub Hub, experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPubHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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