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HUB 482: AUTHOR PANEL – Sophie Lechner and Stacey Larsen

by Robbie Samuels | Nov 25, 2025 | Networking, Podcast, Professional Development | 0 comments

LIVE HUB 482 Panel Lechner Larsen Fitzell

What doors could open if you launched your book with a strategy, not just a release date?

Today’s panelists are two entrepreneurs who didn’t just publish a book—they launched it with intention. Each followed my launch strategies to build a launch team filled with likely prospects and referral partners, host a high-impact launch event, and turn their book into a business asset.

The results speak for themselves: each author received between 71 and 77 Amazon reviews. Nearly every reader left not just a star rating but a written review. This level of engagement sets a book up for long-term discoverability and gives the author more credibility.

If you’re wondering what your book could do for your brand—let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com.

It’s my pleasure to introduce you to two of my clients. In this conversation, they’ll share what worked, what surprised them, and how following my launch strategy opened doors in their business.

Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact.

Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader,” exploring innovative leadership approaches. It emphasizes the importance of adaptability and self-discovery in fostering effective leadership practices and navigating complex organizational landscapes.

Please join me in welcoming Sophie and Stacey

Would you please leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each one. Thanks for the inspiration!

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In this episode, we discuss the following:

🟠 Launching for Results, Not Regret: Why having a real strategy (beyond a release date) leads to more reviews, organic reach, and tangible ROI for your business book.

🟠 Building a Launch Team That Sells: Step-by-step tactics to gather a launch team filled with ideal clients and referral partners—and how to guide them to share, review, and advocate for your message.

🟠 Crafting Models That Drive Connection: How both guests distilled years of hands-on experience into memorable, actionable frameworks that help readers and set the stage for business growth.

🟠 From Book to Business Offer: Real-life examples of how a thoughtfully launched book can become the springboard for new programs, offers, and client engagement—plus how to foster long-term discoverability and turn a first book into many.

Links for Sophie Lechner

Links for Stacey Larsen

Links for Susan Fitzell

Other Resources

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

🟧 He is an event design consultant, executive Zoom producer, business growth strategy coach, and book launch strategist who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

🟧 He is a TEDx speaker and award-winning author of three books that have collectively received over 650 Amazon reviews and reached #1 Best Seller in 30 paid categories in the U.S., U.K., Canada, and Australia, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

🟧 He is a professional speaker who engages with his audience in person or virtually to share actionable insights on networking, business development, book launching, sales, and how to use Zoom to design engaging online experiences.

🟧 He coaches entrepreneurs on leveraging their network to help them build an audience before launching a new offer, book, podcast, or TEDx talk.

🟧 As a book launch strategist, he coaches business authors to build launch teams that lead to referrals, build their pipeline, and get 50+ Amazon reviews. He also designs and emcees virtual book launch parties that lead prospects to an offer.

👀 Complete this form to schedule a complimentary book launch brainstorming session with Robbie: www.BookLaunchBrainstorm.com

He founded the Biz Book Pub Hub, experts ready to help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. Find this free resource, plus an invitation to free virtual networking events for writers and authors, and podcast show notes at www.BizBookPubHub.com

🟧 As an event design consultant and executive Zoom producer, he is passionate about creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, he has honed his skills in designing and executing events that leave a lasting impression.

Robbie partners with speakers and in-house event teams to design inclusive, engaging, and transformative virtual, in-person, or hybrid events. He helps overcome common virtual meeting mistakes to increase engagement and sales.

🟧 You're welcome to download the bonus content for each of his three books:

📚 “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” – http://www.BreakOutofBoredom.com

📚 “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” – http://www.SmallListBigResults.com.

📚 “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” – http://www.CroissantsvsBagels.com.

🎙️ He is passionate about sharing his knowledge and experience with others, regularly speaks at industry events, and offers consulting services to help organizations and speakers achieve success in their own virtual or in-person events.

🎙️ Do you have a podcast or host live interviews? He is looking for opportunities to share his business success story and strategies.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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