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HUB 500: Dorie Clark interviews Robbie Samuels!

by Robbie Samuels | Apr 14, 2026 | Networking, Podcast, Professional Development | 0 comments

HUB 500 Dorie Clark and Robbie Samuels

My 500th podcast episode! What began more than a decade ago has had many twists and turns, witnessed and even encouraged by someone I deeply admire: author, speaker, and longtime supporter of my work, Dorie Clark. In honor of this milestone and our long friendship, she’s agreed to be the guest host as we dive into this interview.

Over the past 15+ years, my business has evolved in ways I never could have predicted. I started as a recognized networking expert, became a virtual event design consultant and executive Zoom producer during the pandemic, and eventually stepped into a role Dorie suggested to me back in 2018: book launch strategist. At the time, I didn’t take the idea seriously. But by 2024, it became clear this was the work I was meant to do.

Today, I support entrepreneurial authors not only with the logistics of their book launch but also with strategic thinking long before the writing begins. My newest offer, the Author ROI Lab, helps authors decide whether the book they’re considering is worth writing and how to ensure it delivers real business results.

From building launch teams and collecting 50+ Amazon reviews to designing virtual launch parties that turn readers into prospects, my work centers on helping authors turn their books into strategic business assets.

Along the way, I’ve built out an author resource ecosystem: this podcast, the Biz Book Pub Hub community networking events, a curated expert directory, Kindle Flash Sales, and my fourth book on book launch strategy.

There’s a lot to talk about, and no one better to guide this conversation than Dorie Clark.

Dorie, I’m so glad you’re here. Take it away.

Would you please leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each one. Thanks for the inspiration!

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In this episode, we discuss the following:

🟠 A 500-Episode Milestone: What it took to stay consistent for more than a decade.

🟠 The “Be Seen, Be Heard” Throughline: How one phrase tied together networking, virtual events, and book launches.

🟠 Pivoting in the Pandemic: How virtual event design and Zoom production became my focus.

🟠 Becoming a Book Launch Strategist: How I realized this work was the right fit.

🟠 Reviews as the Baseline Goal: How launch teams and 50+ Amazon reviews became a repeatable outcome.

🟠 Building an Author Ecosystem: How the podcast, community, directory, and Kindle Flash Sales support authors long-term.

🟠 Strategy Before the First Draft: How The Author ROI Lab helps authors decide if the book is worth writing.

Dorie Clark’s links

Robbie’s books:

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com.

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

Robbie Samuels is a book launch strategist who helps entrepreneurs turn their books into revenue-generating business assets, not passion projects that stall after publication.

He coaches business authors to:

  • Build launch teams filled with prospects and referral partners
  • Generate 50+ Amazon reviews during a strategic soft launch window
  • Use their book to spark meaningful conversations that lead to clients, speaking opportunities, and partnerships

Robbie is an award-winning author of four books, including “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” His books have received nearly 900 Amazon reviews and reached #1 Best Seller status in more than 37 paid categories across the U.S., U.K., Canada, and Australia.

If you are planning a book launch and want clarity on your next steps, you can schedule a complimentary 30-minute book launch brainstorming session with Robbie at:
www.BookLaunchBrainstorm.com

As the founder of the Biz Book Pub Hub, Robbie curates a trusted ecosystem of experts who support entrepreneurs through writing, editing, publishing, launching, and marketing. The Hub also includes free author resources, virtual networking events, and podcast episodes focused on making books work harder for your business.
www.BizBookPubHub.com

Robbie is also a professional speaker and TEDx speaker whose work has been featured by NPR, Harvard Business Review, Forbes, and Inc. His talks and coaching focus on networking, launch strategy, audience building, and using relationships to support sustainable business growth.

Robbie is always open to being a podcast guest and especially loves conversations focused on books, launches, and how authors can turn readers into long-term business relationships.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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