Many entrepreneurs feel called to write a book. The idea is exciting, the message feels important, and the potential opportunities seem endless. But before you begin outlining chapters or writing your first page, there’s a critical question worth asking.
What is the real purpose of the book?
Too many entrepreneurial authors start writing before they’ve clarified who the book is truly for, what problem it solves, and how it connects to their business. Without that strategic foundation, the book can end up feeling scattered, or worse, disconnected from the work you actually want more of.
That’s exactly why I created the Author ROI Lab. It’s a small group program designed to help entrepreneurs step back and evaluate whether the book they’re considering is worth writing and how to structure it so it supports their long-term goals.
If you want to make sure your book idea is aligned with your business and positioned for meaningful impact, learn more about the Author ROI Lab at www.RobbieSamuels.com/Lab
Now, let’s meet today’s author panel:
Bill Soroka wrote “The Nectar List: Savoring Life’s Sweetest Moments,” a reflective and uplifting book that encourages readers to pause, appreciate life’s meaningful experiences, and intentionally create more moments of joy, gratitude, and connection in their everyday lives.
Lenore Kantor wrote “So, What Do You Do?: The Authentic Alchemy Path to Find Who You Are,” a thoughtful guide that helps readers move beyond labels and expectations to rediscover their authentic identity, align their work with their values, and create a life that reflects who they truly are.
Marcia Dawood wrote “Unapologetic Wealth: Rewrite Your Money Story from Any Beginning,” a practical and empowering guide that helps readers rethink their relationship with money, challenge limiting beliefs about wealth, and take confident steps toward building financial security and opportunity.
Please join me in welcoming Bill, Lenore, and Marcia.
Would you please leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each one. Thanks for the inspiration!
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In this episode, we discuss the following:
🟠 Define Success Beyond Vanity Metrics: The initial dream is rankings and reviews, then “real metrics” shift toward impact and conversations.
🟠 Use the Book in Client Work: Giving the book to clients creates a shared reference point and extends your voice beyond sessions.
🟠 Claim a New Author Identity: Publishing can change how you see yourself and unlock a new creative lane.
🟠 Find Your Author Community: This community can become a powerful source for support, learning, and relationships.
🟠 Book Marketing Momentum: Collaboration through the Kindle Flash Sale turns a promotional moment into ongoing visibility.
Links for Bill Soroka
- LinkedIn and YouTube.
- http://www.billsoroka.com
- http://notarycoach.com
- “The Nectar List: Savoring Life’s Sweetest Moments”
- Bill’s other books.
Links for Lenore Kantor
- LinkedIn, Instagram, and YouTube.
- https://growthwarrior.co
- “So, What Do You Do?: The Authentic Alchemy Path to Find Who You Are”
Links for Marcia Dawood
- LinkedIn, Instagram, and YouTube.
- http://www.marciadawood.com
- “Unapologetic Wealth: Rewrite Your Money Story from Any Beginning”
Robbie’s Resources
- Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com
- Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com
- Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com
Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.
Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.
Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.
Stay Connected
WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com
How can Robbie Samuels help you?
Robbie Samuels is a book launch strategist who helps entrepreneurs turn their books into revenue-generating business assets, not passion projects that stall after publication.
He coaches business authors to:
- Build launch teams filled with prospects and referral partners
- Generate 50+ Amazon reviews during a strategic soft launch window
- Use their book to spark meaningful conversations that lead to clients, speaking opportunities, and partnerships
Robbie is an award-winning author of four books, including “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” His books have received over 900 Amazon reviews and reached #1 Best Seller status in 37 categories across the U.S., U.K., Canada, and Australia.
Ready to connect your book to your business? Whether you’re just getting started writing, you’re ready to publish, or you’ve already published, you’re invited to schedule a complimentary 30-minute book launch brainstorming session with Robbie at:
www.BookLaunchBrainstorm.com
To help you find the resources you need to successfully navigate your author journey, Robbie has created several author resources. He curates a trusted ecosystem of experts who support entrepreneurs through writing, editing, publishing, launching, and marketing. The Hub also includes free author resources, virtual networking events, and podcast episodes focused on making books work harder for your business. Find all of this at www.BizBookPubHub.com
Robbie is also a professional speaker and TEDx speaker whose work has been featured by NPR, Harvard Business Review, Forbes, and Inc. His talks and coaching focus on networking, launch strategy, audience building, and using relationships to support sustainable business growth.
Bonus resources for Robbie’s books:
- “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue”
www.BookLaunchBrainstorm.com - “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events”
www.BreakOutofBoredom.com - “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List”
www.SmallListBigResults.com - “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences”
www.CroissantsvsBagels.com
Robbie is always open to being a podcast guest and especially loves conversations focused on books, launches, and how authors can turn readers into long-term business relationships.
Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
