Today’s guest is known as the Step It Up Queen. She is on a mission to empower entrepreneurs who in turn, will better the world. She helps her clients have more clarity, more profits, and more fun.

With over twenty years of experience as a business coach and speaker, she has worked with thousands of people to just finish the damn project. Specifically, she coaches thought leaders through writing and publishing their transformative books.

Despite struggling to learn to read due to her debilitating dyslexia, she is the award-winning author of more than 30 books. Her latest book is “The Most Common Entrepreneurial Mistakes and How to Avoid Them.”

Please join me in welcoming Lisa MacDonald.

Would you leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each and every one of them. Thanks for the inspiration!

Lisa MacDonald shares her journey from overcoming dyslexia to becoming a prolific author and empowering entrepreneur while delving into her insights on leadership and personal growth.

In this episode, we discuss:

🪜 Lisa's dedication to empowering entrepreneurs with the belief that their success can positively impact the world. She helps her clients achieve greater clarity, profitability, and business enjoyment.

🪜 Her resilience and ability to overcome challenges, like having dyslexia, and not letting that stop her from authoring over 30 books.

🪜 Her journey from writer to thought leader started with her being a passionate reader with dreams of being a writer. By embracing opportunities, Lisa has moved through author branding and public speaking to now being an international thought leader in her field.

🪜 Through her experience surviving domestic violence and helping others through similar situations, she has become an inspirational figure to those around her.

Tune in to discover how Lisa's journey from “learning to read” to “leading the way” can inspire you to conquer challenges and step up your entrepreneurial game.


Books mentioned in this episode:

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Who is Robbie Samuels?

🟧 I'm an event design consultant and executive Zoom producer, with a passion for creating engaging and unforgettable experiences. With two decades of experience in the meetings and events industry, I have honed my skills in designing and executing events that leave a lasting impression.

🟧 I have published three books to share my expertise. Collectively they have received over 600 Amazon reviews and reached #1 Best Seller in 29 paid categories in the U.S., U.K., Canada, and Australia.

“Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” has received widespread acclaim. I am thrilled to help presenters and facilitators bring energy and excitement to their virtual events, and I am constantly seeking new ways to innovate and improve.

The book and bonus content are at Launch Price – $2.99 ebook (reg. $9.99) thru 3/31. The paperback is also available.

🟧 I am passionate about sharing my knowledge and experience with others, and I regularly speak at industry events and offer consulting services to help organizations and speakers achieve success in their own virtual or in-person events. If you're looking for creative solutions and expert guidance for your next event, I would be honored to work with you. Let's make your event one to remember!

► Do you have a podcast or host live interviews? I am looking for opportunities to share my business success story and strategies.

I've been featured in NPR, Forbes, Fast Company, HBR, Lifehacker, and Inc. as a networking expert and expert in virtual event design.

► In 2020, I reinvented my business from zero to a thriving six figures in eight months. My second book, “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List,” answers the question, “Robbie, how did you do that?”

More importantly, this international bestseller shows how YOU can do it too. Get your copy and The Big Results Toolkit bonus content at

► My first book, “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences,” bonus content:

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Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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