Robbie Samuels

Keynote Speaker & Relationship-Based Business Strategist


Robbie Samuels is a keynote speaker, TEDx speaker, and relationship-based business strategist who has been recognized as a “networking expert” by Harvard Business Review Ascend, Forbes, Lifehacker and Inc. He works with event organizers and associations to create a better experience for "Year 2" participants, leading to increased member value and member retention. In light of COVID-19, he is assisting organizations with bringing this more engaging experience to virtual events as a Virtual Event Consultant and Emcee. 

He is the author of the best-selling business book Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences and has been profiled in the Harvard Business Review, Forbes, and Fast Company. He writes for Harvard Business Review Ascend. His clients include associations, women’s leadership summits, and corporations including Marriott, AmeriCorps, Hostelling International, and General Assembly.

He has been featured in several books including Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It by Dorie Clark and The Connector’s Advantage: 7 Mindsets to Grow Your Influence and Impact by Michelle Tillis Lederman. He has guest lectured at many leading educational institutions including Harvard University, Brown University, Cornell University, and Brandeis University. 

Robbie is the host of On the Schmooze podcast which features his networking strategies and talented professionals sharing untold stories of leadership and networking.

As seen on...

Fast Company, Forbes, HBR, HuffPo, Inc, Lifehacker, MPI, PCMA, Thrive Global

Want to feature Robbie?

After decades of attending events and conferences, Robbie came to realize that most people are wasting their time networking. They are attending events with no strategy, collecting business cards with no clear plan, and losing business or missing opportunities for greater engagement by failing to follow-up. 

In our Facebook world, people have forgotten how to do face time - for many it's a skill they have never developed.

When information can be found with just one click, the benefit of attending meetings, events, and conferences needs to be greater than the delivery of content. The value needs to be in the connections that are possible because of who has been convened.

As a speaker, coach, and author Robbie takes care to break down the steps necessary to successfully manage the vibrant chaos of these networking opportunities.

The key, he found, to successful networking is being inclusive and welcoming. Robbie knows that with every networking event, you have the opportunity to play “host”, to draw people together and to build lasting relationships for yourself and for others. You don’t need to be actually hosting the event to step into the host role. Being a host means creating a space that welcomes others and by taking that role on you bring people together.  

To make great connections at meetings, events, and conferences requires having a strong sense of purpose going in and a system for staying connected afterward. Robbie’s advice and guidance empowers you to have the right mindset, approach, and tools to make relationship building a reality. He shares actionable strategies and techniques to help you build genuine connections rather than just collect stacks of business cards.  

Read more about Robbie at

(2019 head shots) photo credit Leah Cirker-Stark

(2015 head shots) photo credit Maureen Cotton

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Robbie's been featured as a guest expert on dozens of popular podcasts including:

Ask Robbie Anything About...

  • Strategic, Effective, & Inclusive Networking
  • Relationship-Based Business Strategies
  • Why he coaches entrepreneurial women in their 50s and 60s?
  • What does being inclusive have to do with networking?
  • "80% of who we need to know to be successful, we've met."
  • "Every business challenge can be met through relationships."
  • His Philosophy of Abundance
  • Graceful Conversation Exit Strategies
  • Systems to Manage Follow-Up
  • How to Stand Out at Conferences
  • "The Downside to Being a Unicorn"
  • Communicating Across Difference
  • How to Launch an Amazon Best-Seller
  • Using a Book to Generate Leads for Your Business 
  • Integrating Being a Work-at-Home Dad & Entrepreneur
  • Parenting as an Openly Trans Dad

Want to feature Robbie?

On the Schmooze podcast Launched in July 2016, this weekly podcast includes a series of solo shows where he shared a specific networking techniques, plus hundreds of engaging interviews with industry leaders and best-selling authors. 

These talented professionals share untold stories of leadership and networking. Robbie explores how they built strong networks and overcame challenges on their way to becoming successful leaders.  

Each interview has key takeaways, something you can put into action that week that you’ll benefit from for years to come. Show notes include resources to help you get started. 

Insights from Robbie and his guests will help you achieve the leadership position you’re seeking, build and sustain your professional network, and find the work/life balance that works best for you.

"Croissants vs. Bagels: Strategic, Effective, and Inclusive Netorking at Conferences" reached #1 in three paid Amazon categories and has received nearly 200 reviews worldwide.  

Purchase at to receive all of the book's bonuses, including the free audiobook. Podcast hosts are invited to ask for a complimentary copy of the Kindle book.

Small, Big Ideas  

"I have a lot of appreciation for “small, big ideas;” that is to say, everyday ideas that are accessible and immediately actionable, but have the power to inspire significant change. These ideas aren’t inherently special, but when people enact them on a large scale, they have tremendous inertia. Furthermore, these ideas springboard bigger movements, and give groups the confidence to tackle more ambitious goals.  

Given their simplicity, these ideas are easy to understand and teach. It’s not hard for me to imagine sharing Robbie’s ideas with others: after all, it wouldn’t take me long to show you a better way to stand in order to appear more welcoming. In fact, I saw firsthand that folks were employing this newfound advice, minutes after learning about it; that was pretty cool!  

While I admire idealism, and recognize its power to motivate and inspire, in my experience, those affected by ideals struggle to translate them into an actionable strategy. Finding something to do, right now, to make the world better: that’s the hard part!" 

 ~ Stephen Francis at Humanist Hub (affiliated with Harvard University)

additional testimonials

Croissants vs. Bagels - wondering about the book's title? Picture those tight networking circles at events, those shoulder-to-shoulder huddles that are impossible to break into - those are the bagels. If one person in the circle opens up their body language and lets others join - croissants!

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