by Robbie Samuels | Nov 4, 2025 | Networking, Podcast, Professional Development
Publishing a book is exciting—but without a clear strategy, it’s easy to waste time and money on tactics that don’t deliver. I’ve seen authors spend thousands on marketing tools or consultants without first identifying their goals, audience, or messaging. The result?...
by Robbie Samuels | Sep 16, 2025 | Networking, Podcast, Professional Development
Today’s guest has been behind the scenes supporting the success of this podcast—and my original show, On the Schmooze. In July 2015, I started researching how to launch a podcast. That fall, I began recording interviews. But it wasn’t until I hired an editor the...


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