This time of year, when you go to the mall, you want to be able to walk right over to a specific store and not just wander around in the crowds. The easiest way to find that store quickly is to look at one of those big maps that shows you where all the stores, food court, and parking is.

Those maps are called wayfinding signage because it helps you know where you are and how to get where you're going.

The same goes with your Zoom participants–it is up to you to give them the map they need to find their way around your meeting or presentation–when and how to ask questions, when to expect breaks, how to interact with you and each other.

So they know where they are and how to get the most out of the experience.

This 90-second video shares a bit more about this technique and how it relates to Zoom.

After you’ve watched it, let me know: How will you add wayfinding to your Zoom meetings?

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