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HUB 494 AUTHOR PANEL – Laurie Seymour, Susan Schramm, and Tissa Richards

by Robbie Samuels | Mar 3, 2026 | Networking, Podcast, Professional Development | 0 comments

Episode 494 of the Biz Book Pub Hub podcast

You wrote the book. You poured your expertise, your stories, and your strategy into every chapter. Now it’s published—and while that’s a huge accomplishment, it’s not the end of the journey. It’s the beginning of your book’s real impact.

Because a book on its own doesn’t build a business. That comes from how you share it, how you talk about it, and how you use it to spark conversations with the right people—readers who can become clients, collaborators, and champions of your work.

That’s the work I do as a book launch strategist. I help entrepreneurs design book launches that aren’t about going viral—they’re about building visibility, credibility, and connections. We focus on the right systems: launch teams, virtual events, personalized outreach, and strategic content—all built to make your book work for your business.

If you're ready to treat your book as a serious asset, not just a finished project, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com.

And now, let me introduce today’s panelists:

Tissa Richards wrote “Rethinking Resilience: Fueling Your Competitive Advantage,” a bold and practical guide that reframes resilience as a leadership asset—empowering executives and entrepreneurs to lead with clarity, confidence, and impact in high-stakes environments.

Laurie Seymour wrote “Unconditional Remembrance: Your Connection to Source,” a reflective and deeply spiritual book that helps readers access their inner wisdom and reconnect with their true essence, inviting a more grounded, purpose-driven way of living and leading.

Susan Schramm wrote “Fast Track Your Big Idea! Navigate Risk, Move People to Action, and Avoid Your Strategy Going Off Course,” a results-oriented playbook for mission-driven leaders ready to turn bold ideas into real outcomes—without getting derailed by uncertainty, resistance, or overwhelm.

Please join me in welcoming Laurie, Susan, and Tissa.

Would you please leave an honest rating and review on Apple Podcast? They are extremely helpful, and I read each one. Thanks for the inspiration!

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In this episode, we discuss the following:

🟠 Treat Publication Day As The Beginning: Why the real work starts after the publication date, and how to think beyond a one-day sales spike.

🟠 Prioritize Review Momentum Over Rankings: A candid comparison of bestseller status versus the lasting credibility of consistent written reviews.

🟠 Tie The Book To Speaking And Workshops: How the book becomes easier to sell, share, and monetize when it’s linked to keynotes and trainings.

🟠 Let The Process Guide The Team You Hire: One author shares an “inside-out” creation path that led to bringing in an editor and cover designer as the book took shape.

🟠 Use Strategic Promotions Without Devaluing The Work: A practical discussion of discounting a book to 99 cents and how authors framed it within a bigger marketing plan.

Links for Laurie Seymour

Links for Susan Schramm

Links for Tissa Richards

Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com

Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com.

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

Stay Connected

WANT TO CHAT? [email protected] | 617-600-8240 | www.robbiesamuels.com

How can Robbie Samuels help you?

Robbie Samuels is a book launch strategist who helps entrepreneurs turn their books into revenue-generating business assets, not passion projects that stall after publication.

He coaches business authors to:

  • Build launch teams filled with prospects and referral partners
  • Generate 50+ Amazon reviews during a strategic soft launch window
  • Use their book to spark meaningful conversations that lead to clients, speaking opportunities, and partnerships

Robbie is an award-winning author of four books, including “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” His books have received nearly 900 Amazon reviews and reached #1 Best Seller status in more than 37 paid categories across the U.S., U.K., Canada, and Australia.

If you are planning a book launch and want clarity on your next steps, you can schedule a complimentary 30-minute book launch brainstorming session with Robbie at:
www.BookLaunchBrainstorm.com

As the founder of the Biz Book Pub Hub, Robbie curates a trusted ecosystem of experts who support entrepreneurs through writing, editing, publishing, launching, and marketing. The Hub also includes free author resources, virtual networking events, and podcast episodes focused on making books work harder for your business.
www.BizBookPubHub.com

Robbie is also a professional speaker and TEDx speaker whose work has been featured by NPR, Harvard Business Review, Forbes, and Inc. His talks and coaching focus on networking, launch strategy, audience building, and using relationships to support sustainable business growth.

Bonus resources for Robbie’s books:

Robbie is always open to being a pdocast guest and especially loves conversations focused on books, launches, and how authors can turn readers into long-term business relationships.

Affiliate Links: Disclosure of Material Connection: Some of the links above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my listeners. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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