Welcome back to On the Schmooze. Thank you so much for joining me. Last week I had the pleasure of interviewing Jeffrey Hayzlett, this week you’ll be hearing from me, your host.

Every other week I’ll be offering my take on some aspect of networking and relationship-building. These shorter podcast episodes will include practical networking tips and techniques you can put into practice right away. My hope is those insights from me, and my guests will help you achieve the leadership position you’re seeking, build and sustain your professional network, and find the work/life balance that works best for you.

This week, I'll be sharing my thoughts on a common networking practice that I believe is highly ineffective. Listen to learn what not to do.

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Whether you know the phrase “spray and pray” or not, you probably have experienced this phenomenon and possibly, like me, you have been guilty of doing it. When I first started promoting a group I founded over a decade ago, I whipped out a business card within seconds of meeting anyone who might remotely be interested. It took me awhile to realize this wasn’t the most effective way to network. When friends and colleagues began to talk up my group, instead of me doing all the promotion, the group really took off.

Now, I teach people how to stop wasting time networking and I have a PSA: Stop Spraying and Praying. When people tell me they don’t like networking, it’s this kind of behavior that is turning them off.

Listen to the rest of this episode…

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Do you host a conference or convention and want your attendees to feel that your event was incredibly valuable because of all the connections they made?

I work with associations and companies to design events that increase engagement and create a welcoming culture for all attendees, especially your first-time attendees. The result is that long-time attendees, presenters, and board members have a host mentality and all attendees have the tools to strategically build relationships and their professional network at your event. If you want to increase ROI for your attendees and therefore their retention, email me to schedule a call.

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